THE EXPERT STANDARD FOR EFFORTLESS STYLE

MEET SARAH

Born in Copenhagen and now living between New York and Los Angeles, Sarah is an Emmy-nominated Hair Designer known for creating iconic looks.

“I created the haircare regimen I wished I had for 20 years on set. A minimalist line designed for weightless volume, zero buildup, and lots of natural movement. It's effective and nurturing at the same time".

— Sarah Hindsgaul

PHILOSOPHY

True effortless style is achieved not by doing more, but by knowing what to do. Our focus is on building the perfect foundation—a clean scalp and weightless structure—that allows your style to endure and look amazing all week.

BORN ON SET

After years of creating iconic looks that perform through the final take under any weather condition, Sarah discovered that the true foundation of style is weightlessness and movement. She realized that for a style to look fantastic throughout the week, it has to be healthy and undeniably natural. This led to Hindsgaul Hair.

OUR PROMISE

We believe the great hair starts with a perfect foundation that keeps your hair looking healthy for an enduring style. That’s why our essentials are more than just styling; it promotes a nurturing cycle.

Infused with nurturing actives—like Pea Peptides, Nordic Cotton and Scandinavian Cloudberry—our essentials build a clean, healthy foundation for your style. No heavy silicones, no buildup—just airy texture and natural movement that leaves your hair feeling healthier than we found it.